Website rebuild · four directions
Four complete 19-page websites, all built from the same verified content. The choice is personality: open each one on desktop and on your phone.
Option 1
Calm, precise, quietly warm — a Scandinavian health-studio feel. Hairline chart grids, one confident eucalyptus green, and the “Living Arch”: a line-drawn dental arch that draws itself in the hero and echoes through every page. Refined and contemporary.
Familjen Grotesk · Schibsted Grotesk · Fraunces (voice)
View option 1
Option 2
Morning light in a garden suburb — warm cream paper, a sunrise-apricot hero, hand-drawn gum-leaf line work and soft wavy seams between sections. Friendly, human and made for families.
Young Serif · Atkinson Hyperlegible
View option 2
Option 3
Letterpress and brass plaque — an English-establishment feel for a practice families have trusted for decades. Caslon typography, an engraved bookplate of 861A, and a service register set in Roman numerals. Traditional and distinguished.
Libre Caslon Display & Text · Archivo (small caps)
View option 3
Option 4
Neighbourhood wayfinding with Melbourne civic energy — a cobalt care line, numbered service stops, timetable typography and ticket-like team photography. The boldest and clearest route through the practice.
Bricolage Grotesque · IBM Plex Sans · IBM Plex Mono
View option 4